Head of Marketing and Communication

Location: Ho Chi Minh City, Vietnam
Job Type: Permanent
Salary VND50000000 - VND60000000 per annum
Specialization: Strategic Marketing
Sub Specialization:
Contact: Doan Thi Doan
Reference: JO-1805-395124

Responsibilities

  • Supervise mar-com PIC to coordinate with HQ/ RHQ, TV product marketing team, sales team, and related internal/ external teams
  • Supervise PR PIC to enhance relationship with media and manage local crisis (if any) to minimize impact to Sony image
  • Supervise Digital Marketing Communications Team:
    • Always on campaigns across Corporate social platforms (FB, YT, INS, Database, website)
    • Drive O2O
    • Digital Marketing Report / Campaign Consolidation
    • Internal Digital Consultancy (KPI setting & monitoring)
    • Work with Regional team for SEM and Always-on Facebook Explore new types of media
  • Monthly Marketing A&P Budget Management
  • A&P WOW (way of working) review with HQ/ RHQ (twice a year)

Requirements

  • University degree
  • 8-10 years & above, marketing communications
  • English: Advanced
  • Knowledgeable in Marketing, Corporate Communications, Customer Communication, Digital marketing Communications
  • Creative, Proactive, flexible and honest