• Plan and develop the digital marketing strategy for the company's brand, seasonal collection annually.
• Ensure brands development and increase sales through digital/marketing campaigns (website, FB ads, Google Ads)
• Collaborate with Sales teams to hit both sales target and brand target
• Develop content strategy to attract customers on social media
• Identify trends and market insights to improve customer experience across multiple channels and customer touch points
• Manage Digital Marketing team; collaborate with HODs to execute suitable Digital campaigns
• Evaluate digital marketing campaigns from others competitor to come up with competitive solutions