Trade Marketing Assistant Manager

Location: Ho Chi Minh City, Vietnam
Job Type: Permanent
Salary: Negotiable
Specialization: Consumer Goods & Retail, Advertising,
Sub Specialization: Trade Marketing,
Contact: Ms. Trang
Reference: JO-1905-416988
  • JOB DESCRIPTION

    * Timely provide insight from the marketplace, including shopper behavior & trend, competitor strategy to TMK Manager.
    * Track, review and interpret category/ segment/ channel performance & trends analysis, POP execution, AC Nielsen and audit data (distribution, NPD performance, promotion, pricing, POP management).
    * Ensure on-time summary of monthly market report and update in market intelligence database. Annual Channel & POP Plan, Company Activity Plan, Offer and POSM.
    * Accountable for development, ensure effective implementation and carry out evaluation of national activities.
    * Promotion Activity Development and Evaluation.
    * Evaluate the result of promotion by considering actual Sell-in, Offtake, Market Share and investment, as well as feedback from Sales and PC/BA.
    * Share the result of key activity in related meeting. Consolidate the result of all promotion activities and do analysis for future learning.
    * Accountable for evaluation of actual spend versus planned expenditure and the effectiveness of all national promotion, trade communication, POSM/ sales support materials and activities.
    * Manage and control spending to be within the budget.
    * Provide sales team the selling story of NPD and category initiatives.
    * On time briefing to sales team.
    * On time availability and effective distribution of support tools.

    JOB REQUIREMENTS

    * Bachelor degree.
    * Experiences in Sales, Trade Marketing or Commercial, FMCG experience is preferable.
    * Build high performing team.
    * Fluency in Problem Solving and Communication.
    * Analytical and result oriented.
    * Organization and People Development.