Trade Activation Manager

Location: Da Nang
Job Type: Permanent
Salary Negotiable
Specialization: Consumer Goods & Retail, Advertising
Sub Specialization: Trade Marketing
Contact: Ms. Trang
Reference: JO-1905-417167

Job description.

  • To monitor the execution of Activation & Promotion, Channel Development, Experience & Key Account, Merchandising & Loyalty strategies, platforms and plans for respective regions to ensure the smooth activities in the in-charge area.
  • To manage the execution of the campaigns to have proper actions, if any.
  • To work closely with Trade Marketing's supporting teams to develop and deliver Regional Trade Activation strategies, platforms and plans for prioritized regions
  • To analyse sales performance, evaluate the efficiencies of the campaigns and work closely with Brand & Sales teams to ensure winning choices for key channels and meet end consumer's needs & wants.
  • To manage expenditures (overhead and spend) to agreed levels.

Job Requirements.

  • Bachelor degree in Business Administration, Economics, Marketing.
  • Knowledge of professionally advertising, culture and sociology.
  • At least 5 years' experience in the relevant field (Beverage industry or FMCG).
  • Good communication, negotiation and presentation skills.
  • Analytical thinking, problem-solving skill and decision making.
  • Flair, creative thinking, open-minded and enthusiasm.
  • Microsoft Office and PTS.
  • Conversation with spoken and written English.