Strategic initiating, developing and implementing marketing plans
Develop and manage content of the company’s website and social channels
Proofread to produce accurate and high quality work
Coordinate the production and distribution of the company’s publications.
Provide assistance in logistics arrangements of promotion activities and events.
Develop and implement integrated communications plans of online activities to advance the brand identity; broaden awareness of the company’s services, increase the visibility of promotion campaigns across key audiences.
Day-to-day management, scheduling and posting of content on our social channels (Facebook & YouTube)
Review content on social media channels that engages and inspires the community.
Review ad text, keywords for Search campaigns
Optimize website SE rankings.
Evaluate the performance of social media campaigns and optimize content plans and copy based impact on business results.
Identify communication challenges and work with managers and team to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them
Oversee development of print communications and electronic communications
Prepare talking points, press release and other supporting material as needed.
Oversee the day-to-day activities of the communications function including budgeting, planning and reporting.
Produce TVC and other marketing collaterals to promote on new channels: TV footer pop up, LCD, LED poster, Frame poster in buildings etc.
Interpersonal skills and communication skill
Strong analytic skill
Positive attitude to self-learning
Drives for results.
Excel at cross-team collaboration.
Strong written and verbal communication skills.
Deep understanding of digital marketing. Experience delivering effective digital campaigns.
Creativity and consistent record in delivering innovative marketing approaches. Experience writing briefs and directing creative and messaging.
Experience managing web and social channels.
Ability to communicate across teams and levels.
Ability to work under constant deadline pressure and manage multiple projects across multiple teams
Experience building and executing demand generation plans for large scale events.
Understanding of web metrics, digital analytics, and ability to generate, analyze and interpret data.
Understanding of website testing and targeting